DSK - Mr. D. S. Kulkarni - The Founder, Chairman & Managing Director of
D. S. Kulkarni Developers Ltd - presents his version of
"Sonu Tuza Mazyavar Bharosa Nay Kay"
to entertain his faithful Fixed Deposit - F D - Holders!
Yes!
"Sonu Tuza Mazyavar Bharosa Nay Kay" - Sonu, Don't You Trust Me? - is the current social media trend. Everyone is presenting his own version of this viral Marathi folk song on YouTube. In different languages. In different styles.
The #SonuSong is not only sung for fun. It has been performed to highlight the civic issues too. For example - RJ Malishka of Red FM, presented her own version
"Mumbai, Tula BMC War Bharosa Nai Ka" to complain about the pothole issues in Mumbai.
All theses versions were performed by the groups of young boys & girls. Obviously, the young at heart DSK couldn't resist the temptation of presenting his own version on his YouTube channel.
And you know what?
DSK's version is one of the most creative version of Sonu Tuza Mazywar Bharosa Nay Ka.
Why is it the most creative?
Here are the reasons:
1) Solo Performance of #SonuSong:
You know?
DSK has performed it solo!
His solo performance of #SonuSong is more entertaining than any group performance. Yes! More entertaining than the group performance of
Six Pack Band!!
Why didn't DSK give group performance?
In his video, DSK tells us that his staff is in a fighting mood. Not in a singing mood. Without bothering about the monthly salary DSK's staff is fighting a war against "Cash Crunch".
And by the way, DSK Group is actually a couple. Ms & Mr DSK!
Nowadays, the main job of this couple is to talk to their F D Holders.
2) Talking the #SonuSong:
Yes! Talk!! Considering the preference of his F D Holders - instead of singing, DSK decided to talk the #SonuSong!!
Yes! No music. No group. No lyrics. No tune. Still DSK's spoken performance of #SonuSong is lot better than any version of the folk song!
3) Message in #SonuSong:
DSK has published his version of #SonuSong with some intentions:
1) Stop the FD Holders from bothering DSK for interest payments.
2) Prevent FD Holders from withdrawing their Fixed Deposits kept with DSK.
3) Convince the FD Holders that DSK is facing cash crunch.
4) Assure the FD Holders that DSK is not bankrupt.
In his version of "Sonu Tuza Mazyavar Bharosa Nay Kay", I feel, DSK has succeeded in achieving these intentions.
Using folk song & social media for corporate communication itself is a big achievement. Like other versions of #SonuSong, DSK is not only entertaining - he is emotionally appealing & persuasive too. DSK has achieved this by mixing facts with fiction.
Are the two prominent groups of DSK FD Holders like it as much as I? I was curious to know. So I talked to the leaders of both groups.
4) Enemies of DSK:
First, I called Mr. Anil Karmarkar. He is considered as Enemy of DSK! Why? Because Mr. Karmarkar tried to unite DSK FD Holders!
Recently, his message - given bellow - has become viral on Whatsapp:
डी. एस. कुळकर्णी ह्यांच्या कंपन्यांमध्ये मुदत ठेवी (Fixed Deposits ) असलेल्या गुंतवणूकदारांना आवाहन .
आपली सर्वांची फेब्रुवारी २०१७ पासूनची व्याजाची रक्कम थकलेली आहे. "डीएसके" SMS वर आश्वासने देत आहेत पण ती आश्वासने ते पाळू शकत नाही असे दिसत आहे. मुदत संपलेल्या ठेवीही परत मिळत नाहीत. म्हणून आपणास एकत्र येण्याची आवश्यकता आहे. कृपया karmarkar_anil@yahoo.com येथे ई-मेल वर आपले नाव , पत्ता (पिनकोड सह) , फ़ोन क्रमांक , गुंतवणूक केलेली रक्कम एवढी माहिती कळवावी. ह्या कामात सक्रिय सहभाग घेण्याची इच्छा असल्यास तेही नमूद करावे .
- अनिल करमरकर ९३२१२७१८१८
आपण "डीएसके" चे ठेवीदार नसलात तरीसुद्धा आमच्या मदती साठी हा मेसेज तुमच्या ग्रुप मध्ये forward करावा - धन्यवाद
"Why are you trying to unite the F D Holders of DSK?," I asked Mr. Karmarkar.
"I am one of the F D Holders of DSK. I have visited DSK's office many times. There I have seen F D Holders fighting & arguing with the staff. Some begging for refund. Some crying with frustration. Most of them were like me. Senior citizens. In their 60s, 70s & 80s. Aged. Helpless. Desperate. Facing this individually is frustrating. If we join hands - we may be able to deal with this issue effectively - I thought," Mr. Karmarkar said.
"Deal effectively means what? What do you want to do?," I asked.
"To begin with - DSK must start paying interest on time - like he used to do before - for so many years," Mr. Karmarkar said.
"Then? What next?," I asked.
"Then we want our Fixed Deposits back," Mr. Karmarkar said.
"That's all you want?," I asked.
"Yes!," Mr. Karmarkar said.
"In the latest YouTube video DSK has assured to do this! Did you view it?," I asked.
"Yes, I saw. I want action plan. Not blah blah," Mr. Karmarkar said.
"Blah...Blah....Blah! Mr. Karmarkar, don't you trust DSK? Tumcha DSKvar Bharosa Nay Kay?," I asked.
"I trust DSK. That's why I kept FD with him. Even after all these delays - I am only expecting timely interest. And after knowing the difficulties he is facing - I am ready to renew FDs," Mr. Karmarkar said.
"Do you think that DSK will be able to return your Fixed Deposits?," I asked.
"I hope so," said Mr. Karmarkar.
"Means, you are not plotting to send DSK to jail....," I said.
"I want timely interest & my FDs back," Mr. Karmarkar said.
5) DSK Well-Wishers Group:
Mr. Mohan Tapare feels that Mr. Karmarkar wants to file a case against DSK and send him to jail. Mr. Tapare believes that Filing a case against DSK is a wrong strategy.
A court case will not help us to get our money back. Instead of that, in these difficult times, all F D Holders should support DSK. We should give time to DSK to revive his business. When DSK will be out of read, for sure, he will return our money. Believes Mr. Tapare.
To gather support, Mr. Tapare Whatsapped this message -
अनिल करमरकरांची बूमरँग थेअरी
गेल्या काही दिवसांपासून श्री. अनिल करमरकर यांची डीएसके ठेवीदारांना एकत्र आणण्याची एक पोस्ट फिरत आहे. यामध्ये व्याज मिळत नसल्याने ठेवीही बुडतील अशी भीतीही त्यांनी दाखवली आहे. आता ठेवीदारांना एकत्र गोळा करून डीएसकेंना कोर्टात खेचण्याचा त्यांचा विचार असेल तर खालील गोष्टींचा त्यांनी विचार करायला हवा.
1. डीएसकेंवर केस लावली तर कदाचित ते तुरूंगात जातील.
2. पण काही दिवसातच जामीनावर बाहेरही येतील (तसे ते नक्कीच करू शकतील)
3. त्यानंतर दीर्घकालीन (म्हणजे कधी ते माहित नाही) इतका काळ ती केस चालेल.
4. त्याकाळात डीएसकेंकडून एक रूपयाही मिळायचा नाही.
5. मग हा खटाटोप करून ठेवीदारांच्या पदरात पडणार काय?
(फडणीस ग्रुपचं ताजं उदाहरण लक्षात घ्यावे)
श्री. करमरकर किती वर्षांपासून डीएसकेंकडे ठेवी ठेवत आहेत माहित नाही. पण मी गेली 25 वर्षे डीएसकेंच्या चोख व्यवहाराचा अनुभव घेतला आहे. इतक्या वर्षात डीएसकेंनी व्याजाची तारीख चुकविली असे घडले नाही. मग गेल्या वर्षभरात डीएसके अडचणीत आलेले असताना (हे जाहीररीत्या ते कबूलही करतात) आपण लगेच मागचे विसरून त्यांच्याविरूध्द गटात जाऊन बसणे मला व्यक्तिशः पटत नाही. ज्या माणसाने माझ्यासारख्या हजारो ठेवीदारांना दामदुप्पट फायदा करून दिला, त्या भल्या माणसाला त्याच्या अडचणीच्या काळात आपण ठेवीदारांनीच साथ दिली पाहिजे. हे नैतिक कर्तव्य म्हणून पटत नसेल तर निदान स्वार्थ पाहून तरी मदत करायला हवी. कारण डीएसके बुडाले = आपले पैसे बुडाले त्यामुळे श्री. करमरकरांची ही थेअरी बूमरँग सारखी आपल्या ठेवीदारांनाच गाळात घालू शकते याचा बुध्दिवंतांनी विचार करावा.
मी डीएसकेंचा चमचा नाही. पण ज्या माणसाने हजारोंना घरं दिली. तरूणांना उद्याेजकता शिकवली. मदत मागायला आलेल्या प्रत्येक गरजूला हात दिला, त्यांना आरोपीच्या पिंजर्यात उभं करणं हे मी पापच समजतो.
लक्षात घ्या, तुमचे लाखो हवे असतील तर लाखांचा हा पोशिंदा उभा राहायलाच हवा
म्हणूनच श्री. करमकरांसारख्या अनेक सूज्ञ ठेवीदारांना मी आवाहन करतो की, चला, सारे मिळून त्यांच्या पाठीशी उभे राहूयात. पुढची 1-2 वर्षे माझे पैसे नाही मिळाले तरी चालतील. पण डीएसके पुन्हा उभे राहायलाच हवेत
यासाठीच मी DSK WELL WISHERS हा ग्रुप तयार करत आहे. माझ्या विचारांशी सहमत असणार्या ठेवीदारांनी व डीएसकेंवर प्रेम करणार्या सर्वांनी या ग्रुपमध्ये यावे.
-मोहन टापरे
92255 20923
ग्रुप जॉईन करण्यासाठी खालील लिंकवर क्लिक करा.
https://chat.whatsapp.com/L0vW5erEKsTGiuWxj59813
तुम्ही ठेवीदार असाल किंवा नसाल डीएसकेंना सपोर्ट करण्यासाठी हा मेसेज तुमच्या सर्व ग्रुपवर पाठवावा.
Accepting the fact that DSK has failed to win Mr. Karmarkar's heart by his version of "Sonu Tuza Mazyavar Bharosa Nay Kay", with great hope, I called Mr. Mohan Tapare, the promoter of DSK Well-Wishers Group.
"How is the response?," I asked.
"Overwhelming!," said Mr. Tapare.
"Congratulations to you! Means no court case. Right?," I said.
"DSK has a good heart and a great business brain - entire Maharashtra knows this. Only a few - very few - are against him," Mr. Tapare said.
"Mostly those petty minded people who have kept 1 - 2 - 3 - 4 lakh Fixed Deposit - as DSK has said in his video. Right?," I asked.
"Some senior citizens - who's houses run on the interest they get from DSK - it is their pension - monthly household expenses - sustenance - all is from interest from DSK F D - they should get the top priority - others can wait. I have told DSK," Mr. Tapare said.
"You know DSK?," I asked.
"DSK is my childhood friend! I know most of the builders in Pune. I know their financial conditions. DSK is not the only one - most of the builders in Pune are facing financial difficulties. Since DSK has taken Fixed Deposits from thousands of people - his problems are discussed in public - whereas those who have taken private loans their problems remain private," Mr. Tapare said.
"How do you know all this?," I asked.
"I am builders' financier!," Mr. Tapare said.
"That's great! It means that you have reliable information!!," I said.
"Yes! I know who has how much!!," Mr. Tapare said.
"In the video DSK has said - I have lot of properties. 10 times of liabilities. Is it true?," I asked.
"Must be! Otherwise DSK would not have said so in the video," Mr. Tapare said.
"True! DSK must have. But in that case - why is DSK not taking loan against these properties and paying back all Fixed Deposits? F D Holders would be glad to get their money back. Instead of facing the F D Holders' anger & curse and spoiling his reputation - DSK can concentrate on rebuilding his construction business," I said.
"He is trying! That's why we have to give him time. Support him, Mr. Tapare said.
"How much time? As per DSK - this is going on for the last 2 years!," I said.
"Look at his integrity - honesty - he accepts everything = publically!," Mr. Tapare said.
Good!
There are some people in this world who appreciate talking.
They believe in the words spoken in YouTube video.
Social media has become an option to court of law.
DSK was very right in publishing his version of "Sonu Tuza Mazyavar Bharosa Nay Kay".
6) DSK Flat Buyers Group:
How can DSK forget his Gods! Addressing to F D Holders - DSK also talked to his flat buyers.
Even though - like the F D Holders - the flat buyers had not formed any group!
Even though - like the F D Holders - they are not gathering at the head office of D S Kulkarni Developers!
Even though - like the F D Holders - they are not arguing for possession of their flats!
Possession of the flats in the projects like - DSK Aanandghan at DSK Vishwa - DSK Sadaphuli at Warale - Talegaon (Launched in 2013) - DSK Mayurban, DSK Vasantotsav, DSK Mayurban (Launched in 2014) - DSK Dream City (Launched in 2014) is already delayed. Including DSK Madhukosh at Andheri, Mumbai!
These flat buyers have already accepted the delayed possession. So, technically there was no need to talk to them. But DSK talked to them too!
What did DSK say?
1) DSK honestly accepted that because of the cash crunch he is finding it difficult to pay VAT, Service Tax, TDS and all.
It means that a wise flat buyer can guess that DSK may not be able to pay the registration fee & obtain MahaRERA registration number.
2) DSK honestly accepted that some 13 projects are stalled for more than a year.
Why?
Because DSK diverted funds! Nearly 250 crores!!
Instead of spending money for constructing these projects - DSK paid those monies to F D Holders!
3) Not only that! DSK has claimed that he needs some 1100 crores to complete under construction projects!!
It means that DSK will complete these projects only when he will get that much money.
And then DSK will have enough money - nearly 1500 crores in profit - to refund 400 - 500 crores to Fixed Deposits Holders!
Of course, only when he will be able to get 1100 crores and complete 48 lakh sq ft construction and sell it for 3700 Crores!
4) DSK predicts that henceforth people are going to buy only ready possession flats. Like they do all over the world.
Was DSK suggesting that -
MahaRERA registration is not required for the ready possession flats.
It means that - what all DSK Flat Buyers in these projects have to do is wait some more time. That's all!
I don't know what exactly DSK is suggesting!
I know only one thing. Every flat buyer and F D Holder should ask himself - Sonu Tuza DSKvar Bharosa Nay Kay?
What say you? Do you believe in DSK?
Please, share your views in the comments.
Related Story:
1) DSK is struggling to get his ducks in a row
Subscribe for Free!
To receive free emails or free RSS feeds, please, subscribe to
Ravi Karandeekar's Pune Real Estate Market News Blog
Feel free to call me:
I enjoy talking, sharing my views and giving advice about buying property in Pune real estate market.
My email id is
RaviKarandeekar@RaviKarandeekar.com Feel free to write to me. I reply as soon as i can.
If you want my advice, feel free to call me on
919860044110. First 3 minutes are free! And for more than 3 minutes - pay as you wish - you decide the value of my advice.
Of course, for a serious discussion, better fix an appointment at a time convenient to both of us. So that we can have uninterrupted & in depth discussion on my mobile
(919860044110)
- on Video Hangout on
Google+
- or on
Skype (ravikarandeekar) .
For more than 3 minutes and up to 30 minutes - pay as you wish. After the conversation - transfer the money to my bank account. As much as you wish. From a few hundred to a few hundred thousand crore of U S Dollars or Indian Rupees. Here are my bank account details:
Ravindra Karandeekar,
Bank of Maharashtra.
Savings A/c no- 20047674794.
Branch- Bajirao Road Pune MICR Code 411014010.
IFSC- MAHB0000001
