Satinder Arora of REAP Pune dot Com proves that location-specific smart sales efforts give results:
Satinder Arora of reappune.com - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
On my way to Cocoon Hotel at Magarpatta City, I was a bit worried. Because of the long weekend of 26th, 27th & 28th Pune city was sort of deserted. I got a place to sit in PMPML buses. There was no crowd waiting outside Vaishali & Rupali Restaurants. Very few young girls were shopping on F. C. Road.
However, when I reached the venue, I realized that all citizens hadn't left Pune. Those who wanted to book a flat at Keshav Nagar Mundhwa were in the city.
"Good crowd!!," congratulating Satinder, I said.
"Because this is not just a property exhibition. This is a location-specific & buyer-centric flat booking event. At the entrance itself, you get the information about property prices - you decide to visit the projects within your budget - you take advantage of the exclusive exhibition offers and book a flat," said Satinder.
"Means no casual visitors - only serious flat buyers. Right?," I asked.
"Yes! This is a collective effort of builders & brokers in Keshav Nagar. A win-win situation for all - builders, brokers & flat buyers," said Satinder.
"But why Keshav Nagar?," I asked.
"1) Convenient location for IT professionals working in East Pune - Magarpatta, Kharadi, Kalyani Nagar, Yerawada etc. 2) Affordable property prices - 1 BHK around 40 Lakhs. 2 BHK around 70 Lakhs. 3 BHK around 1 Cr. 3) Now Keshav Nagar is merged in PMC - so better option than Wagholi 4) Upcoming bridge connecting Keshav Nagar with Kharadi 5) Potential for property appreciation - investment destination - This is the first in the series - I am coming up with a few more area-specific flat booking events!," said Satinder.
"Good idea! I am curious about that bridge!!," I said.
And you know what? Satinder took me to the table of Godrej Infinity. The Godrej lady showed me the consent letter of PMRDA.
But, it was in Marathi!
Is there anybody who can explain to me what that PMRDA's letter says?
Here are a few photos of Destination Keshav Nagar Flat Bookin Event:
Reception - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Visitor at Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Godrej Infinity - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Gera's Misty Waters - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Konark Riva - Destination Keshav Nagar - Flat booking event by ReapPune.Com at Cocoon Hotel, Magarpatta City, Hadapsar, Pune on 26th - 28th January 2018 |
Sky Point - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
HDFC - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Vertical Oriana - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Keshav Leela Polaris - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Purva Silversands - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Eve's Garden - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Godrej Infinity - Destination Keshav Nagar - Flat booking event by ReapPune.Com |
Cocoon Hotel, Magarpatta City, Hadapsar, venue of Destination Keshav Nagar - Flat booking event by ReapPune.Com |
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2) Destination Keshav Nagar
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